Faced with the heat wave which is also affecting our British neighbors, the rooms of the Showcase brand are rolling out the red carpet this Monday and Tuesday to nationals who suffer more than others from exposure to the sun.
Harry from Sussex can go to the cinema for free. But without Meghan Markle! Faced with the heat wave which is also hitting our neighbors across the Channel, all means are good to cool off and advertise… The Showcase cinema chain has understood this well and has decided to offer a little shade and freshness to its customers who suffer the most from the heat: the redheads!
Monday 18 and Tuesday 19, gingers and redheads have free access to one cinema ticket per day. This population was not chosen at random: according to scientific studies, people with red hair are more sensitive to the sun and heat. “While the UK is enjoying some much-needed sunny weather, we know how hard some people can find the heat to bear,” explained Mark Barlow, the general manager of Showcase Cinemas.
“That’s why, to cope with the heat wave, we are offering redheads free access to our cinema screens this Monday and Tuesday, so that they can enjoy some of the films on offer in the comfort of our cinemas. air-conditioned, and that they remain protected from the sun”, he adds.
For the first time ever, temperatures could reach 40 degrees in the UK. The story does not say whether or not it is necessary to prove that his hair color is natural…
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